The printed pieces that a company utilizes for communication purposes
When est a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently
Includes BUSINESS CARD, LETTERHEAD, and ENVELOPE
The Business Card
An essential part of a stationery design. When you hand someone your business card, they will form an immediate opinion about your company. Your business card does more than tell people how to find you: it says something about your company- its mission, its culture, and its goals. Everything for the colors, fonts, the texture, shade and gloss of the paper you print on says something about you.
Typically a business card includes:
Logo
Company Name
Employee Name
Title
Phone number
Fax number
Email address
Company address
Web address
Tips:
2" x 3.5"
Horizontal or vertical orientation
check for accuracy
check for unity...continuity among other pieces
typical margin is .25" to .125"
Letterhead
A printed piece of paper used to send letters, memos, ect.
Typically includes:
logo
company name
company address
phone number
fax number
web address
Tips
Must be 8.5" x 11"
Must be vertical orientation
Must leave room to write the letter, memo, ect- big empty space in middle
Check for accuracy
Check for unity, continuity among other pieces
Envelope
the packaging the contains the letter/form when being mailed. Standard #10 envelope
Typically includes:
logo
company name
company address
Design tips:
must be 9.5" x 4.125"
horizontal or vertical
must leave room for recipient's address or stamp
check for accuracy
check for unity, continuity among other pieces
No comments:
Post a Comment